Can neuroscience make political and issue ads more effective? Corporations use neuroscience to test ads prior to launch. Anything that provokes an undesired response in test subjects is changed before the ad reaches the public. This is valuable insight, but...
A veteran of New Jersey politics has started a new firm specializing in digital advocacy for New Jersey lobbying and issue campaigns. Ernest Landante, Jr., a veteran of New Jersey politics, will be president of State House Digital and Advocacy. ...